About Me

Marketing Strategist and Business Growth Consultant

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My Journey: From Engineer to Digital Marketing Strategist

My path to marketing wasn't traditional, but it shaped my unique approach to digital strategy. As an Industrial Engineer turned marketer, I combine analytical thinking with creative solutions to deliver measurable results. This distinctive blend has helped my clients achieve impressive outcomes:

48% revenue increase for the Panama Jazz Festival through strategic digital campaigns
26% customer growth for Sí Seguros through targeted lead generation
270x increase in organic traffic for Milov's e-commerce platform
Successful digital transformation of the Danilo Pérez Foundation's educational programs

Why I Do What I Do

Marketing isn’t just my profession—it’s my passion. I thrive on helping businesses navigate the digital landscape and achieve their growth potential. Whether I’m developing comprehensive marketing strategies, conducting workshops, or teaching at universities, I bring together:

My Digital Marketing and Business Approach

I believe in creating marketing strategies that not only drive results but also align with each business's unique identity and goals. My engineering background gives me a methodical approach to:

Elsie successfully provided a strong deliverable that exceeded needs and requirements.

Jerry Sheets

Manager at Insight Learning - The Nexus Quest

The efforts were successful, leading to increased ticket sales by 40% and a larger audience. Elsie worked efficiently and was able to reduce marketing costs while increasing leads.

Aleida Duartes

Manager at Fundación Danilo Pérez & Panama Jazz Festival

Let's Work Together

Whether you’re looking to increase your digital presence, generate more leads, or transform your marketing strategy, I’d love to help you achieve your goals. My expertise spans:

Digital Marketing Strategy
SEO Optimization
Social Media Marketing
Content Marketing
Lead Generation
Marketing Education and Training